World Cup betting activity peaked around major knockout matches, with markets ranging from match outcomes to player-specific outcomes.
Chainalysis says the World Cup generated $20 billion in prediction-market volume, involving 400,000 wallets and $24 million in NFT trades.
The integration of crypto in the FIFA World Cup 2026 could set a precedent for blockchain adoption in global sports and entertainment.
The partnership signals growing institutional acceptance of crypto, potentially reshaping sports sponsorships and fan engagement strategies.
