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Apple Reportedly Accepts Even Higher RAM and Storage Prices in 2027

Apple has agreed to pay Samsung even higher prices for RAM and storage chips starting in the first quarter of 2027, according to a DigiTimes report this week citing an earlier report from Chinese publication Jiemian News . Apple has reportedly agreed to pay nearly $2 per GB of DRAM and $0.33 per GB of NAND storage. This is a 30% to 40% increase in pricing for these chips compared to what Apple is paying in the third quarter of 2026, according to DigiTimes . It is unclear if this reported agreement will lead Apple to further raise prices on products like iPhones, iPads, and Macs, or if the company has already factored in the more expensive components in early 2027 into its current 2026 prices. AI companies have been building out massive data centers, leading to a memory chip shortage that has driven up the prices of RAM and NAND storage chips. Apple has raised prices on a wide range of products since June, with former CEO Tim Cook calling the increases "unavoidable" due to the chip shortage, which he likened to a " 100-year flood ." In June, Apple raised prices on all Macs and iPads , as well as the Apple TV, HomePod, HomePod mini, and Vision Pro, with many of the increases ranging from $100 to $300. In addition, iPhone 18 Pro starting prices are $100 higher in the U.S. compared to the iPhone 17 Pro models, and older iPhones have gone up in price too. Tag: DigiTimes This article, " Apple Reportedly Accepts Even Higher RAM and Storage Prices in 2027 " first appeared on MacRumors.com Discuss this article in our forums

MacRumorsMacRumorsJoe Rossignol17 Sept
  • neutral toward Apple · 98%

Dr. Orna Guralnik Gives Ciara Miller, Dylan Efron and Carl Schmidt a ‘Couples Therapy’ Session in New Samsung Galaxy Spot

Samsung is taking its latest Galaxy campaign to therapy. The tech giant has tapped “Couples Therapy” star Dr. Orna Guralnik to lead “Switchers,” a new campaign that centers a counseling session on the anxieties around ditching a longtime smartphone. The branded spots pair Guralnik with pairs of contrived couples such as “Summer House” star Ciara […]

VarietyVarietyAtingley417 Sept

Deals: Pixel Watch 5 $100 off, Pixel 11 all-time lows, 11 Pro Fold up to $320 off, Z Fold 8, more

Joining the early fall Prime Day deals at Amazon, we are now catching the first cash discount on Pixel Watch 5 today at up to $100 off, Pixel 11 and 11 Pro Fold hitting Amazon all-time lows today at $120 off , and some 11 Pro Fold models in open-box condition at over $320 off . Those offers join Samsung’s most affordable Galaxy Z Fold 8 is up to $382 off and a 14-inch 2K touchscreen Lenovo Chromebook for $199 , plus pads more down below. more…

9to5Google9to5GoogleJustin Kahn16 Sept

Apple Memory Supplier Explores U.S. Manufacturing With Intel

Apple memory supplier SK Hynix is in exploratory talks with Intel about manufacturing memory chips in the United States for the first time, according to Reuters . One option would see the South Korean chipmaker lease part of Intel's planned manufacturing complex in Ohio. Another would involve a joint venture with Intel and major cloud providers seeking to secure memory supplies, people familiar with the discussions said. No decisions have been made, and other arrangements remain possible. SK Hynix supplies Apple with memory alongside Samsung and Micron. The discussions come as AI infrastructure spending puts pressure on the supply of memory for consumer devices, including iPhones and Macs. Chipmakers have been directing more production capacity toward high-bandwidth memory (HBM) for AI processors, leaving smartphone and computer manufacturers competing for available supplies. In February, Apple reportedly agreed to pay Samsung twice as much for memory chips needed for iPhone 17 production. More recently, analyst Ming-Chi Kuo said Apple was reducing its 2026 hardware shipment plans because of DRAM shortages, with supply constraints also affecting the Mac Studio , Mac mini , and MacBook Air . It remains unclear which types of memory SK Hynix would manufacture under a potential agreement with Intel. Its products include DRAM used in smartphones, computers, and servers, NAND flash storage, and HBM for AI processors. The report does not mention whether a U.S. facility would produce memory for Apple devices. SK Hynix already has an advanced packaging facility under construction in West Lafayette, Indiana. That project will package DRAM wafers manufactured in South Korea into HBM chips, rather than fabricate the wafers domestically. Tags: Intel , United States This article, " Apple Memory Supplier Explores U.S. Manufacturing With Intel " first appeared on MacRumors.com Discuss this article in our forums

MacRumorsMacRumorsHartley Charlton16 Sept

Is NVIDIA's AI Dominance Facing Its Final Test?

Macroeconomics and Geopolitics NVIDIA dominates the global hardware ecosystem with unprecedented market capitalization. However, macroeconomic volatility and sovereign tech mandates test its market dominance. Governments aggressively fund domestic semiconductor ecosystems to reduce foreign silicon dependency. Competitors draw massive investments, including Samsung co-leading a 231 million dollar funding round for Dutch startup Euclyd. This competitive shift forces NVIDIA to strengthen its global geostrategic footprint. The company builds localized data centers to comply with strict sovereign security laws. Business Models and Enterprise Trends NVIDIA actively transforms its core business model beyond graphics hardware sales. Enterprise clients now prioritize complete ecosystem integration over standalone processor purchases. Salesforce partnered with NVIDIA to launch Koa, a specialized CRM reasoning model built on Nemotron 3 Super. Simultaneously, privacy fears reshape enterprise AI adoption across major tech corridors. NVIDIA and Palantir restricted third-party models due to corporate data retention concerns. NVIDIA leverages its private Nemotron framework to satisfy strict enterprise security demands. Management, Leadership, and Culture Chief Executive Officer Jensen Huang maintains a flat organizational architecture. This leadership style drives hyper-speed decision-making across all operational units. Company culture emphasizes continuous disruption and extreme accountability. Engineers pivot rapidly from graphics rendering roots to advanced neural compute architectures. Leadership ruthlessly targets long-term technological transformations rather than short-term financial gains. This aggressive mindset insulates NVIDIA against legacy hardware stagnation. High-Tech, Quantum Science, and Technology NVIDIA expands beyond classical artificial intelligence into fault-tolerant quantum computing systems. The company launched CUDA-Q Logical at IEEE Quantum Week 2026 to simplify hybrid programming. This open-source platform accelerates quantum algorithm development across heterogeneous CPU, GPU, and QPU architectures. Using NVQLink networking technology, researchers link quantum processor units directly to GPU supercomputers. Fermilab reduced algorithm development cycles from five months to three weeks using CUDA-Q. Cybersecurity Infrastructure and Patent Analysis Cybersecurity remains a pivotal foundation for enterprise client architecture investments. Patent filings highlight exponential growth in hardware-level encryption and confidential cloud compute enclaves. Recent patents focus on token-efficient inference architectures and microsecond interconnect protocols. These proprietary technologies secure multi-tenant AI clusters against advanced state-sponsored data extraction. NVIDIA builds formidable intellectual property moats around its zero-trust hardware design. Scientific Breakthroughs and Pharmaceutical Science NVIDIA silicon directly accelerates modern computational biology and drug discovery research. The company's specialized compute stack powers bio-molecular simulation platforms globally. Researchers leverage high-throughput GPU clusters to map complex protein structures efficiently. This computational speed drastically reduces clinical trial costs for leading pharmaceutical firms. Hardware innovation transforms theoretical medical science into actionable life-saving treatments.

TITradingView Ideas16 Sept

Deals: New Olive Pixel Buds Pro 2 Amazon low, Galaxy A57 $100 off, TCL Android tabs $150, more

Alongside the now live early fall Prime Day deals at Amazon, today’s 9to5Toys Lunch Break is headlined by Google’s new Olive Pixel Buds Pro 2 dropping back to A mazon all-time low pricing , Samsung’s affordable 2026 Galaxy A57 at $100 off via Amazon, and a chance to land a TCL Gen 4 Android Tablet at just $150 . We also have some ongoing PIiel 11 deals and Anker’s Prime 25W magnetic Car Charger Mount at 25% of . Head below for a closer look at the details. more…

9to5Google9to5GoogleJustin Kahn15 Sept

Samsung’s taking a “More is More” approach to foldable competition

Good morning. Today I’m wondering if I should revisit Diablo IV in light of the Diablo V announcement, what I would possibly do with a Steam Frame if I could justify its $1,059 price, and whether I missed any major features by reading as many iOS 27 and macOS 27 reviews as I can stomach. As a reminder, Inbox is the tech newsletter that goes beyond the news cycle. We cover the most important 9to5Google stories from the last couple of days along with a few highlights from around the web. We publish every Tuesday and Thursday, and if you like what you read, please subscribe . more…

9to5Google9to5GoogleDaniel Bader15 Sept